Portfolio: Approachable Technology

September 16, 2011 — B2B, brochure, copywriting, portfolio

How did a brochure for a leading Seattle-based software company help me land a competitive contract writing for a performing arts complex in San Francisco? The copy spoke to people. The pieces I wrote for Microsoft (which also includes demand gen) are examples of how I can balance the technical, creative and human.  This a brochure excerpt. Please click on the image to see it full size. All rights reserved.